The Wright Village Blog

A Quick Guide to Omnichannel Marketing for Small Businesses by Jeline Hope
Melanie Wright Melanie Wright

A Quick Guide to Omnichannel Marketing for Small Businesses by Jeline Hope

Omnichannel marketing is when a business uses multiple marketing channels to create a frictionless shopping experience for its customers. When customers interact with your live chat, email, or social media platforms on any device and visit your physical location, they can easily jump from one channel to another without any issue. Omnichannel marketing presents a unified experience with your brand.

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11 Qualities of a Successful Small Business Owner

11 Qualities of a Successful Small Business Owner

Every business owner is perpetually searching for the secret recipe to success. Some find it and some don’t. While every situation is unique with its own set of challenges, there are a set of traits that are pretty accurate indicators of entrepreneurial success. Keep reading for 11 qualities of a successful small business owner.

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Ways to Grow Your Business in 2022
Business Start Up, Entrepreneurs, Small Business Raleigh: In & Out Business Start Up, Entrepreneurs, Small Business Raleigh: In & Out

Ways to Grow Your Business in 2022

After two years of adjusting to life as we know it, 2022 is a great year to venture into expanding. Even if you do not feel that your business is ready to grow, now can be a great time to decide what needs to be done in order to meet that goal. Read ahead to determine if expanding is right for you and for ways to grow your business in 2022.

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How To Grow Your Career Through Professional Development
Small Business Raleigh: In & Out Small Business Raleigh: In & Out

How To Grow Your Career Through Professional Development

Professional development is more than just attending a yearly conference or sitting through a colleague’s presentation. Professional development applies to every individual within an agency, organization, or business, from CEOs to new hires. A professional development plan is an excellent way to monitor the progress of an individual’s goals and their advancement in their career. These professional development plans can be used by anybody in any field, career, or business.

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6 Tips for Being a Productive Small Business Owner
Raleigh: In & Out Raleigh: In & Out

6 Tips for Being a Productive Small Business Owner

As a small business owner, your most valuable asset is your time. Being able to manage your time effectively and efficiently so you can promote and grow your business is invaluable. Just like raising a child, growing and building a small business takes a village (The Wright Village). Keep reading for 6 tips for being a productive small business owner.

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3 Reasons Why Entrepreneurs Thrive In Coworking Spaces
Coworking, Entrepreneurs Raleigh: In & Out Coworking, Entrepreneurs Raleigh: In & Out

3 Reasons Why Entrepreneurs Thrive In Coworking Spaces

Have you ever found yourself at a desk, staring at a computer screen, knowing you could be using your time better elsewhere? Most people have at some point. Productivity and contentment are impossible to achieve when the team is trapped in a drab, isolated, and antiseptic atmosphere. The basic construction of offices needs to alter if we want the U.S. workforce to have a reason to return to the office. Coworking spaces might help single-person owned businesses to large corporations avoid a dreary existence. Entrepreneurs thrive in coworking spaces, according to numerous recent studies, and this structure is the future of business.

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The Business Struggles of Women and Minorities

The Business Struggles of Women and Minorities

There is a significant disparity between women and minorities as business owners when compared to their white and male counterparts. There are a multitude of factors that have precipitated and continue to exacerbate this divide, but despite the inequalities that have prevented women and minorities from starting and operating businesses, both groups have been making progress.

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Busy Entrepreneur? Here’s How To Side-Step Stress In The COVID Era by Elena Stewart
Melanie Wright Melanie Wright

Busy Entrepreneur? Here’s How To Side-Step Stress In The COVID Era by Elena Stewart

When you work for yourself, especially as a woman or a person of color, stress is part of the compensation package. What isn’t is a global pandemic. With all of the pressures we are facing today, it is more important than ever to slow down, relax, and say goodbye to stress. The Wright Village offers the following tips to help you keep stress and anxiety to a minimum.

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Social Media Tips for Your Small Business
Small Business, social media, Entrepreneurs Raleigh: In & Out Small Business, social media, Entrepreneurs Raleigh: In & Out

Social Media Tips for Your Small Business

Consumers have grown accustomed to being drawn into a product through advertising and having that product available with a click. Social media is an excellent way to get customers to notice you and ultimately buy your products. Customers (and future customers) can see your sales, community involvement, trends, and what makes your business special.

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4 Things You Need To Know To Be An Effective Leader
Leadership, Management, Small Business Raleigh: In & Out Leadership, Management, Small Business Raleigh: In & Out

4 Things You Need To Know To Be An Effective Leader

Promotion to management or starting your own firm is usually a beneficial stepping stone for your future. Unfortunately, many people take these roles without fully comprehending what a leadership role actually requires. When you're put in charge of other people, there are some things they don't tell you. Here are the four things you need to know to be an effective leader.

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How Coworking Benefits Female Entrepreneurs
Coworking, Women Entrepreneurs Raleigh: In & Out Coworking, Women Entrepreneurs Raleigh: In & Out

How Coworking Benefits Female Entrepreneurs

Entrepreneurs

Michelle Obama once said, “There is no limit to what we, as women, can accomplish.” and she could not have been more right! Women have managed households for generations and relatively recently have ventured into entrepreneurship. Coworking, shared collaboration, open more new doors for women in business than ever before. Keep reading for ways that coworking benefits female entrepreneurs.

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How To Communicate Effectively With Your Remote Team
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How To Communicate Effectively With Your Remote Team

If 2020 taught us anything, it was to pivot, expand our minds, and find creative ways to communicate. As we move forward from life under the pandemic’s thumb, we are unsure if measures put in place during lockdown will stick. Working remotely and virtual teamwork are a couple of these measures. If you find yourself navigating the challenging waters of working from home, keep reading for how to communicate effectively with your remote team.

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